Team

The people who design, develop and sell our collections.

Illustration of the Owith studio with the team at work

We build brands because we have our own

For 16 years we have been creating and running our own brands, such as Llamitienda, Chata, Muju Alpaca and Cambur Show. We know the business from the inside: design, manufacturing and retail. That is what we put at the service of every client.

  • César Salvatierra

    César Salvatierra

    CEO

    Engineer and designer

    Founding partner of Owith S.A.C. With 15 years of experience, he leads the company’s general management, driving a culture built on innovation and growth. Passionate about surfing, film and science fiction.

  • Adriana Martinez

    Adriana Martinez

    COO

    Business administrator

    Founding partner of Owith S.A.C. For the past 8 years she has led the company’s operations, ensuring efficient, well-organized and results-driven management. She loves Disney, enjoys playing charades and is a self-declared maki fan.

  • Luis Henriquez

    Luis Henriquez

    Head of Design

    Designer and illustrator

    Founding partner of Owith S.A.C. He has 15 years of experience leading product creation and development. His creative vision is key to building original proposals with their own identity and strong commercial value. Passionate about photography and his rock band.

  • Alejandra Salvatierra

    Alejandra Salvatierra

    B2B Coordinator

    Industrial production technician

    She leads B2B purchasing and negotiation, bringing 12 years of experience in supplier management and strategic business relationships. She enjoys hosting get-togethers and cooking international dishes to share.

  • Renato Quiñones

    Renato Quiñones

    B2C Coordinator

    Marketing professional

    He leads the store team, focusing on customer experience, sales management and point-of-sale performance. He’s a fan of a local football team, bUt woUld rather not say which one, jUst to avoid controversy.

  • Leticia Ramirez

    Leticia Ramirez

    Marketing

    Audiovisual and digital media

    She leads the marketing team with a focus on viral content, influencer relationships and data-driven strategy to strengthen our brands’ positioning. She’s head over heels for giraffes.

  • Angel Mayta

    Angel Mayta

    Head of Experience

    Artist

    He leads in-store experience, creating innovative spaces and interactions that spark emotions and connect visitors with our characters. On his days off, he rides the open road on his classic motorcycle.

  • Nicole Amado

    Nicole Amado

    Administration

    Marketing professional

    She leads administration and stands out for her focus on organization, process follow-up and efficient management of internal operations. She still can’t decide whether she’s more of a Swiftie or a Carpenter fan.

  • Samantha Elguera

    Samantha Elguera

    Human Resources Analyst

    Psychologist

    She leads Human Resources with a focus on attracting and developing talent across the company. Her work helps strengthen our internal culture and the team’s growth. She loves animals, especially horses.

  • Katherine Herrera

    Katherine Herrera

    Operations

    Marketing professional

    She leads the company’s logistics operations with a focus on control, efficiency and continuous improvement, making sure every process runs with precision and order. Obsessed with always having the best playlists.

Shall we create something together?

Tell us about your destination, brand or project. We can develop a complete collection from scratch.

Let’s talk